Marketing & Automation

AEO/GEO: Get Cited in AI Answers

AEO/GEO optimizes FAQ, HowTo, author E-E-A-T, and schema so AI answers cite you, not competitors.

Direct answer

AEO/GEO optimizes FAQ, HowTo, author E-E-A-T, and schema so AI answers cite you, not competitors.

Search changed: answers now cite their sources

More buyers now ask an AI assistant first — which plumber near me, what should this repair cost, who installs this in my area. The assistant answers from pages it trusts and cites the sources it used. If your business is not one of those sources, a competitor is. AEO (answer engine optimization) and GEO (generative engine optimization) are the work of becoming the cited source.

This is not a new trick layered on top of SEO. AI answers are built from the same web — they reward the same things search always claimed to reward: clear answers, real expertise, and pages a machine can parse without guessing.

What we optimize

✓FAQ sections that answer the real questions buyers ask, in plain language

✓HowTo structure for the jobs and processes you want to be known for

✓Visible E-E-A-T — named authors, real experience, honest credentials

✓Schema markup that states your services, areas, and facts unambiguously

✓Direct-answer blocks AI assistants can quote word for word

Built the way we sell it

This site is built the way we build yours: one template, a direct-answer block on every page, structured data that matches what the page actually says, and facts stated plainly enough for an AI to cite. Our free web scan checks the technical side of it — the same foundation AI answers read.

How the engagement works

We map your real workflow first, build the smallest useful fix with approval gates, prove it live with inspectable logs, then hand over the docs, logs, and code. You own the system — no lock-in.

Frequently asked questions

AEO/GEO: Get Cited in AI Answers — what does Custom AI Works actually do here?

AEO/GEO optimizes FAQ, HowTo, author E-E-A-T, and schema so AI answers cite you, not competitors.

How does the engagement work?

Custom AI Works maps your real workflow first, builds the smallest useful fix with approval gates, proves it live with inspectable logs, then hands over the docs, logs, and code. You own the system — no lock-in.

How do I get started?

Start with a free AI audit at customaiworks.com/free-seo-audit or call (425) 780-5858. We identify the highest-cost workflow and the smallest useful fix before you pay for a build.

How Custom AI Works delivers

  1. 1. Map the real workflow

    We map the highest-cost workflow first — the calls, forms, inboxes, CRMs, and handoffs involved — before anything is built.

  2. 2. Build the smallest useful fix

    A scoped build with approval gates and human-in-the-loop exception paths, around the tools you already use.

  3. 3. Prove it in production

    The workflow runs live with logs your team can inspect, so value is proven — not promised.

  4. 4. Hand over ownership

    Docs, logs, and the code itself are yours. No lock-in, no renting your own system back.

Want this for your business?

Start with a free AI audit. We map the workflow slowing you down and show you the smallest useful fix — before you pay for a build.

Get my free AI audit Call (425) 780-5858